Home » My Blog » Tips for Creating Beautiful and Compelling Online Stores

Tips for Creating Beautiful and Compelling Online Stores

Are you looking to create a compelling online store for your business? If so, then you need to get familiar with ecommerce web design adelaide. Ecommerce web design isn’t just about looks but also functionality and convenience. Successful e-commerce store designs comprise of conversion strategy, visual design, and technical engineering to create a smooth and straightforward shopping experience that every online shopper will always appreciate. If you’re looking to optimise your online store, consider the following ecommerce web design tips listed below:

 

Use Simple and Straightforward Navigation

 

Simplicity and clarity are two factors that will attract people to check out and shop at your ecommerce store. Try to keep your navigation menu, clear, straightforward, and distinct. Don’t make potential buyers guess what a creating label means. Also, keep your navigation menu in places where buyers expect them to be, which is found at the top part of the page or at a drop-down at the upper left-hand side.

 

Make the Search Bar Easy to Find

 

If your online store features a lot of products that don’t fit on a single page view, you’ll need to add a search bar. Always keep in mind that the more products you have, the more necessary search bars become. Similar to your navigation menu, you should also make it as easy-to-find and straightforward as you can. Skip the mini search feature or small magnifying glass icon. Instead, go with a prominent search box that’s front and centre. That way, it’s easier to find.

 

Make Search Filters Simple and User-friendly

 

Another necessary feature that you’ll need when you have a lot of products or a variety of single product is adding a filtering option. This feature will let buyers filter the results by categories such as brand, size, colour, and any other relevant option. It’s helpful to buyers as it can help them find what they’re looking for quicker. However, keep in mind that you should also give your buyers a way to change or undo the filter parameters.

 

 

Always keep in mind that pool ecommerce web design adelaide, coupled with a frustrating shopping experience, will alienate your customers, harming your brand, and decreasing the number of sales that you get. That’s why it’s essential for you always to consider excellent web design for your ecommerce store. Consider the tips above, as well as subscribing to our newsletter for more interesting web design articles.